The beginner’s guide to Clubhouse
When you think of social media platforms, you might be picturing the big four in your head, Instagram, Facebook, Twitter and LinkedIn.
How it Works: Instagram Reels
At Squirrels&Bears we believe in simplicity and we like to provide clear answers to your questions. In our #howitworks series we focus on simple explanations.
How to create a brand community on social media
Digital marketing channels might be changing our perception of the marketplace; however, no matter how sophisticated social media platforms get, people still buy from people.
The secrets to organic engagement on Instagram
We have discussed the inner of workings of Instagram on this platform time and again, most recently in our guide to how the Instagram algorithm works.
How to create a successful B2B Instagram strategy
At first glance, it might seem that Instagram is designed for individual influencers and B2C brands, but B2B brands are just as well-positioned.
How to develop a TikTok marketing strategy
When it comes to TikTok as a business owner, you may look at the platform and sigh to yourself ‘not another one’!
Instagram Discovery – How Did You Find Me?
There are many positives associated with seeing the following counter on your Instagram profile slowly go up and up.
How to develop a Facebook strategy for your business
Did you know that Facebook has more than 2.45 billion monthly active users? But how do you even begin to get to them?
How to Write a Pitch to an Influencer
Following on from our recent blog post - The Beginner’s Guide to Influencer Marketing – in which we touched on how to pitch to an influencer..
The Beginner’s Guide to Influencer Marketing
Influencer marketing is a form of social media marketing that has become increasingly popular among businesses for spreading brand awareness.
How the Twitter Algorithm Works
While Twitter may have fallen by the wayside for marketing in comparison to its other social sharing competitors, it is still an extremely useful tool for brand awareness amongst other things.
How the Instagram Algorithm Works
Instagram is a powerhouse when it comes to social media marketing and it isn’t going away anytime soon. It is currently the highest-ranking platform for brand discovery.
How to use social listening to grow your business
Social listening is the process of monitoring online conversations about a particular brand, person or industry.
How does the Facebook algorithm work?
Facebook is used to share content more than email or any other social media network. It is the most share-friendly platform.
10 ways to optimise your YouTube channel
YouTube’s power has skyrocketed since its launch in 2005, with 2 billion logged-in monthly users, and 71% of B2B marketers using it.
How the LinkedIn algorithm works
LinkedIn is one of the most effective platforms that can help you to target and reach a specific audience and grow your business.
3 tips for creating a perfect Instagram story
Instagram stories are just as, if not more important than posts, for promoting yourself or your business on the platform.
Lessons from running a business Instagram account
Instagram has fast become one of the most recognisable social media platforms, with user numbers currently in the billions.
The beginner’s guide to social media marketing
There is a good reason why so many individuals and businesses use social media to market themselves. Because it works.
How to use social selling to grow your business
People like working with and buying from people they like and connecting with actual people via social networks is an effective way to build long term relationships.