At S&B we help ambitious businesses and individuals get noticed, grow their brand, and generate new business opportunities.

Established in 2016, we work with B2B, B2C and not-for-profit sector clients globally. We are proud to fuel their success - whether as their full-service team, project partner, or pay-per-result PR experts.

What makes us different

Specialist expertise

Your business is best at its core services. For us, the core services are marketing, PR and graphic design – we have the experience, knowledge and skills to create and deliver the outcomes that will drive your business forward.

Cost efficiency

We ensure your budget is spent on activities that deliver measurable results based on your objectives. Focusing on ROI and adapting quickly to maximise impact, our projects will never go unfinished or unnoticed.

Focus on results

Marketing that is not generating new business opportunities is not reaching its full potential - it’s a cost rather than an investment. We focus on activities that drive tangible and sustainable results and track progress to ensure a high returns.

Long term impact

We don’t make assumptions, instead, we apply a strategic approach to all our projects to achieve the best results that deliver a return on investment and help to grow your business through a transparent and simple execution.

Our success stories

Outsourced marketing and PR support for an integrated safety and regulatory compliance provider

The founders engaged us right from the start of the business to initially source and manage a creative agency that would develop their visual identity and web design, followed by becoming their full service marketing and PR team.
- Working directly with the CEO and board, we created and executed the marketing strategy linked to the overall sales and customer success strategy, as well as supported the HR and Talent team on social recruitment and internal comms.
- We developed and designed all company content including website copy, marketing and sales materials, social media, blogs, PPT templates, business cards, letterheads, conference collateral, videos, case studies, white papers and merchandising.
- We have led the PR strategy on all acquisition and team-news focused news, with coverage in leading business and industry publications including The Business Desk, Facilities Management Journal or Insider Media.
- The team are now established and recognised experts in the market with a strong employer brand that supports the recruitment strategy.
- The organisation continues to expand its portfolio and service offering as part of its growth strategy through 10+ acquisitions over the recent years.

Content, social media and PR services for a marketing performance improvement consultancy

A fast-growing team of experienced practitioners who work with marketing leaders to build better operational solutions asked us to develop a series of blogs and bespoke educational LinkedIn posts to build brand awareness and a pipeline of qualified leads as well as to establish ongoing lead-nurturing marketing activities as part of an ongoing partnership.
- Working directly with the Sales Director and Managing Director, we developed a campaign that linked blogs and bespoke social media infographics designed to educate potential customers.
- This later expanded into a wider PR strategy focused on establishing a strong thought leadership brand through press articles and speaking opportunities.
- Based on interview-style knowledge shares with the Managing Director we now write and place thought leadership articles published in leading publications including Yahoo Finance, CEO Magazine, or Martech.org.
- The bespoke interview style article development enabled us to capture the organisation’s value proposition - not only through expert advice but also through connecting these to the services offered. This approach also led to quicker turnarounds and scalability.
- The PR articles are now part of the company’s social media strategy and internal comms, encouraging employee brand ambassadors to engage and as a result, both the organisation and the Managing Director are a leading voice on the topic of performance marketing.

Pro bono Christmas appeal campaign for a charity supporting children in care and care leavers

UK’s first and oldest children’s charity dedicated to supporting children in care and care leavers approached us with a dual goal: to raise awareness of the unique and little known challenges faced by care leavers and to generate vital fundraising support.
- The campaign, developed and executed by our team, sought to highlight the stark differences between the experiences of regular 18-year-olds and care leavers. By crafting a compelling narrative, we used storytelling to inspire empathy and drive action.
- The campaign was featured prominently across 90+ high-traffic locations in London, including key stations such as Euston, Victoria, and Waterloo. By placing the message in these busy locations, we ensured maximum visibility and impact among urban commuters.
- Social media and video assets were crafted to extend the campaign’s reach online, creating shareable content. The use of care leavers’ voices in video content added authenticity and emotional depth, driving higher engagement rates.
- The campaign achieved both significant visibility and measurable impact, inspiring action during a crucial fundraising period - exceeding the fundraising target by 80%.
- In addition, the campaign received wide media coverage, including articles in Marketing Beat, Big Issue and London Daily News and was named one of the top 10 Christmas appeal videos by Fundraising UK.