20 Ways to Invite Clients to Your Online Business
If you had plans to throw a big party and invested a lot of money, time and effort into bringing it to life, would you invite guests, or just hope that they turn up?
7 Recruitment Challenges Facing Every Small Business
As a recruiter, it is in your and the company’s best interest to stay abreast of the latest trends of the recruitment world.
20 Free Online Marketing Resources for Small Businesses
To help you with your marketing budget, we have compiled a list of free online marketing resources that you can use to help you get started.
Inspiring Small Businesses: Chemist Click
In our ‘Inspiring small businesses’ series, we share and celebrate great stories from small business owners who started and run their own business.
How Start-ups Can Build Their Public Image Over Time
Your public image is much more important than many other elements of your company, even the products that you sell.
How Marketing has Changed Since the Pandemic
The pandemic has impacted all parts of businesses, marketing being no exception. But every challenge is an opportunity to learn.
How to Write a Pitch to an Influencer
Following on from our recent blog post - The Beginner’s Guide to Influencer Marketing – in which we touched on how to pitch to an influencer..
7 Feel Good Digital Marketing Campaigns During COVID-19
There is no doubt that the last few months have been the most challenging this generation has seen.
Inspiring Small Businesses: Serene Lifestyles
In our ‘Inspiring small businesses’ series, we share and celebrate great stories from small business owners who started and run their own business.
How to Effectively Use a Call to Action (CTA)
Your customers are exposed to over three thousand marketing messages on average each day, so if you want them to do something – tell them.
The Beginner’s Guide to Influencer Marketing
Influencer marketing is a form of social media marketing that has become increasingly popular among businesses for spreading brand awareness.
Business Lessons Learned During Lockdown
Whilst the last few months have not been easy; the pandemic has certainly been the time for newfound resilience and adaptability for many businesses.
Inspiring Small Businesses: Movement for Mums
In our ‘Inspiring small businesses’ series, we share and celebrate great stories from small business owners who started and run their own business.
Inspiring small businesses that adapted during the pandemic
Recent research by Capterra highlighted that since the pandemic hit, 60 percent of SMEs have reassigned employees to different roles in response to COVID-19
How the Twitter Algorithm Works
While Twitter may have fallen by the wayside for marketing in comparison to its other social sharing competitors, it is still an extremely useful tool for brand awareness amongst other things.
Inspiring Small Businesses: Miskie London
In our ‘Inspiring small businesses’ series, we share and celebrate great stories from small business owners who started and run their own business.
How the Instagram Algorithm Works
Instagram is a powerhouse when it comes to social media marketing and it isn’t going away anytime soon. It is currently the highest-ranking platform for brand discovery.
How to manage your brand’s online reputation
Whether you manage your online reputation or not, people are talking about your brand. The crowd might be big or small, but they are the voices that form your online reputation.
How to use social listening to grow your business
Social listening is the process of monitoring online conversations about a particular brand, person or industry.
Inspiring Small Businesses: Stitch by Stitch
In our ‘Inspiring small businesses’ series, we share and celebrate great stories from small business owners who started and run their own business.